Catherine’s post, “How Brands that Take a Stand Can Help Consumers with Climate Anxiety, But They Have to be Authentic About it,” is live today on Bulldog Drummond’s Uncommon Blog.
My morning ritual usually begins with a cup of dark roasted coffee and a skim of my news feeds. Today was no different. Jumping through my usual assortment of climate stories and was reading a terrific article Human Civilization Isn’t Prepared to Survive Climate Change. I don’t usually notice the source until the end of the article, but today I had to check twice. The magazine where men can learn about how to get that perfect not shave-shave, or what is in Ryan Gossling’s smoothie, the latest Air Jordans—nestled between the perfect slim fit jeans and cashmere turtlenecks, in the culture section, was a story about impacts of the climate crisis. Yes, the source was GQ. I had to check three times. If ever there were a harbinger of how fully The Climate Crisis has been adopted by mainstream society, I was looking at it.